Neels & Company believes that for companies to truly have an advantage in the market place, they must consider two things: character and image.
Character is who you are-your nature, disposition, spirit and appeal.
Image is how you tell the world who you are.
Often, character is overshadowed by image. For example, the smartest guy in the room sits silently and painfully on the sidelines during a client meeting, while a less awkward but still socially challenged associate takes up valuable time talking about his personal life and weekend plans.
How does the client know you’ve got two outstanding people in your group when one person won’t open his mouth and the other can’t seem to close it? How will perception of your team affect your client’s confidence in your services? Getting the smart guy to overcome his awkwardness and getting the chatterbox to understand what topics are appropriate will have a huge impact on your firm’s bottom line.
Ask yourself if the image of your firm is reflected in those on your team. If not, why? Does your firm need direction in terms of recruiting, interviewing and hiring? Are you able to hire smart and capable people, but can’t seem to retain them? Do the people you currently have on board have tons of character, but lack the image to support it?
Your people are your most valuable asset. Let Neels & Company assess your firm’s needs and design a training program to enhance what you’ve already put together. We can help your people build confidence, understand the rules of the workplace and be more comfortable projecting an image consistent with your firm’s.
To inquire about a training session, coaching, seminars, recruiting strategies
or speaking engagements please contact us or call us toll free at 1-800-975-7031 ext. 701.
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